GuruSup + Stripe — Dunning Automation
Recover Revenue with AI Dunning for Stripe
When Stripe payments fail, GuruSup's AI agents step in with personalized, multi-channel dunning sequences. They reach customers via chat, email, or WhatsApp to update payment methods — recovering revenue that silent retry logic alone would miss.
Key benefits
Conversational Payment Recovery
Instead of cold emails, AI agents start friendly conversations explaining the failed payment and guiding customers through card updates. This human touch recovers 40% more than automated emails alone.
Smart Retry Scheduling
GuruSup coordinates with Stripe's retry schedule to time dunning messages optimally — reaching customers after payday patterns or when they are most responsive based on historical data.
Involuntary Churn Prevention
Recover customers who love your product but have expired cards. AI agents make it easy to update payment info, and they escalate to human support if the customer has billing questions.
Frequently asked questions
How does this differ from Stripe's Smart Retries?
Stripe Smart Retries silently retry the charge. GuruSup adds a human-like outreach layer — contacting customers to update payment info, explain the issue, and offer help. The two work together for maximum recovery.
Which channels does dunning use?
Email, in-app chat, WhatsApp, and SMS — based on customer preferences and available contact info. Multi-channel outreach achieves higher recovery rates than single-channel.
Can I set different dunning strategies per plan?
Yes. Enterprise customers might get a personal call, while free-tier users get an automated email sequence. Customize tone, timing, and channels based on plan value.
