GuruSup

Asistente virtual de atención al cliente

Una asistencia virtual que va mucho más allá de un chatbot.

La mayoría de soluciones que se venden como asistente virtual de atención al cliente siguen siendo árboles de decisión. En GuruSup son agentes IA conversacionales que entienden, ejecutan y aprenden.

Casos de éxito

Empresas que confían en nosotros:

Diferencial

Una asistencia virtual que va mucho más allá de un chatbot

La mayoría de soluciones que se venden como asistente virtual atención al cliente siguen siendo árboles de decisión con respuestas escritas a mano. En GuruSup partimos de un planteamiento distinto: agentes IA conversacionales nativos, capaces de entender lo que el cliente realmente necesita y de actuar en consecuencia.

  • Native conversational AI agents (text and voice)

    Our virtual assistants understand natural language, handle slang and interruptions, and keep context throughout the whole conversation. They behave the same on a phone call as in webchat or WhatsApp — only the channel changes, not the agent.

  • Integrated with your PBX, CRM and systems

    The virtual assistant doesn't live in an isolated tab. We connect it to your PBX, CRM, helpdesk, ERP or database so it can pull real data, update records and complete workflows — not just answer.

  • Trained on your business, not generic answers

    Every virtual assistant we deploy is built on your own knowledge base, processes and brand voice. The result is an agent that sounds like your company and resolves with judgment — not a bot returning canned answers.

Por qué GuruSup

¿Por qué elegir GuruSup frente a un chatbot tradicional o un BPO?

El mercado del servicio al cliente con asistente virtual está lleno de soluciones que prometen mucho y entregan árboles de decisión. Esta es la diferencia real:

FuncionalidadChatbot tradicionalBPOGuruSup
Customer understandingDecision tree: off-script means brokenHuman understanding, varies per agentNatural language with full context and real intent
ChannelsText only, usually one channelVoice and text, separate teams and shiftsVoice, chat, WhatsApp and email on the same logic
Real actionsAnswers only, never touches your systemsYes, depending on the agent and processCloses real workflows in CRM, ERP and helpdesk
Availability24/7Office hours or shifts24/7
Cost at scaleLow, but capped impactLinear with volumeDoesn't scale linearly with volume

¿Qué puede hacer nuestra asistencia virtual de atención al cliente?

Del primer mensaje a la gestión cerrada.

Diseñamos cada agente para que cubra el ciclo completo de la conversación, desde la consulta más simple hasta la gestión que obligaba a un humano.

  • Answer calls and resolve inquiries like a human agent

    ¿Dónde está mi pedido?

    Consulta el pedido

    Sale hoy, lo tienes mañana.

    The virtual assistant picks up on the first ring, identifies the customer's intent and resolves. Appointment changes, order status, service questions, recurring tasks: all of it stops saturating your team.

  • Handle chat and WhatsApp with real-time replies

    Llegó roto, quiero cambiarlo.

    RecogidaMartes

    ReenvíoJueves

    Lo recogemos el martes y te lo reenviamos el jueves.

    GuruSup's customer service with virtual assistant runs WhatsApp Business and webchat simultaneously across thousands of concurrent conversations. No queues, no “we'll get back to you in 24 hours”.

  • Qualify leads and route to the right team

    Quiero devolver esto ya.

    TemaDevolución

    APosventa

    Before handing the conversation to a human, the assistant gathers the key info, filters out unqualified leads and routes to the right team. Sales and support only see what's actually worth their time.

  • Take real actions: bookings, orders, workflows, returns

    Me lo estoy pensando…

    Señal de riesgo

    Te cuento otra opción.

    We don't stop at answering. The virtual assistant books appointments in your calendar, checks order status in your ERP, opens tickets in your helpdesk or starts returns. Customer service with a virtual assistant that closes cases, not just opens them.

  • Hand off to a human agent when needed

    Un mismo contexto

    When a conversation goes out of scope or the customer asks for a human, the assistant hands it off to the right agent with full context. The customer doesn't repeat themselves and your team picks it up with all the info on the table.

Canales

Canales que cubrimos en una sola asistencia virtual

Una de las grandes diferencias del servicio al cliente con asistentes virtuales de GuruSup es que el mismo agente cubre todos los canales con una única lógica de negocio. No hay un bot para chat, otro para WhatsApp y otro para teléfono.

  • Voice and telephony

    We handle inbound and outbound calls with natural voice. We cover virtual PBX, conversational IVR, phone scheduling, surveys, reminders and outbound campaigns. For many clients this is the most profitable pillar: it removes the phone pressure no chatbot can fix.

  • WhatsApp Business

    Conversational support on the channel where your customers already are. The assistant identifies the customer, retrieves their history and replies in a tone consistent with your brand.

  • Webchat and web forms

    Virtual assistant embedded in your site that answers questions, qualifies visitors and opens tickets without forcing users to fill out long forms.

  • Email and other async channels

    For email and form-based flows, the virtual assistant reads, classifies, replies to what it can resolve and escalates what needs human judgment.

Resultados que ven nuestros clientes

Las empresas que despliegan nuestros asistentes virtuales atención clientes suelen medir el impacto en cuatro frentes principales.

  • 70%

    queries resolved without humans

    Up to 70% of queries resolved without human intervention in mature use cases.

  • ~0 s

    average response time

    Near-zero response time on chat, WhatsApp and voice: the assistant answers on the first ring or first message.

  • ↓

    cost per contact

    Significant drop in cost per contact by absorbing the recurring volume that used to consume human agents.

  • CSAT

    steady or higher

    CSAT steady or higher, because support is immediate, consistent and available 24/7.

El equipo humano deja de apagar fuegos repetitivos y se concentra en las conversaciones que realmente requieren criterio, empatía o decisión comercial.

Tu asistencia virtual con IA, lista en semanas — atendiendo voz, chat y WhatsApp

Sectores

¿Para quién está pensada nuestra asistencia virtual de atención al cliente?

Aunque la lógica del producto es transversal, hay sectores donde el servicio cliente con asistente virtual marca una diferencia inmediata por el volumen y el tipo de conversaciones que manejan.

  • Ecommerce and retail

    Order status, exchanges, returns, sizing, availability, billing. Our virtual assistant closes these conversations end-to-end, integrated with your ecommerce platform.

  • Professional services and clinics

    Scheduling, reminders, changes, first consultations, specialist routing. The virtual assistant offloads 100% of non-clinical calls from reception.

  • SaaS and tech companies

    Tier-1 support, onboarding, account management, billing questions. The assistant filters volume and leaves your support team only with cases that truly need a human.

  • Finance and insurance

    Product inquiries, policy status, claims, advisor appointments. All recurring operations resolved within the security and compliance framework the sector demands.

  • Real estate and home services

    Inbound lead qualification, viewing scheduling, follow-up. The virtual assistant qualifies before any human rep picks up the phone.

Asistencia virtual de atención a cliente con agentes

Nuestros agentes de IA especializados por sector llevan la asistencia virtual un paso más allá: no solo responden, sino que ejecutan acciones dentro del flujo de trabajo de cada industria.

  • Agente Inmobiliario IA

    Cualificación de leads, consultas de propiedades y agenda de visitas automatizada.

    Ver Agente Inmobiliario IA

  • Agente IA Ecommerce

    Seguimiento de pedidos, devoluciones y atención postventa sin intervención humana.

    Ver Agente IA Ecommerce

  • Agente de IA para RRHH

    Consultas de nómina, vacaciones y onboarding de empleados automatizado.

    Ver Agente de IA para RRHH

  • Agentes IA Legal

    Captación de clientes, consultas jurídicas y gestión de expedientes.

    Ver Agentes IA Legal

  • Agentes IA Turismo

    Reservas, modificaciones y soporte multiidioma para viajeros.

    Ver Agentes IA Turismo

  • Agente IA Salud

    Gestión de citas, recordatorios y atención multicanal para clínicas.

    Ver Agente IA Salud

Despliegue

¿Cómo desplegamos tu asistencia virtual en semanas, no en meses?

Implantar un asistente virtual atención al cliente no debería ser un proyecto de seis meses ni exigir un equipo técnico interno. Nuestro proceso está pensado para que estés operativo en semanas.

  1. 1. Diagnosis and use case mapping

    We analyze your real conversations (calls, chats, tickets) and pick the highest-impact use cases to start with.

  2. 2. Training on your knowledge base and processes

    We load your docs, internal FAQs, procedures and brand tone so the assistant sounds like your company from day one.

  3. 3. Integrations

    We connect with your CRM, ERP, helpdesk, PBX or any system that needs to read or update data. Without integrations, the virtual assistant only answers; with integrations, it resolves.

  4. 4. Testing, launch and continuous improvement

    We launch a controlled pilot, measure against your KPIs and tune the agent in short cycles. The virtual assistant improves every week because we review real conversations with your team.

Seguridad y RGPD

Seguridad, RGPD y soberanía del dato

Sabemos que cualquier asistencia virtual atención al cliente que toque conversaciones reales pasa por una conversación previa con tu responsable de seguridad o de cumplimiento. Por eso lo tratamos como un requisito, no como un extra.

  • GDPR compliance by design

    GDPR-compliant from day one, not as an afterthought.

  • Ready for Spain's Customer Service Law

    Maximum response times, human handoff on request, transparency about AI use and full interaction logging: our virtual assistant is aligned with Spain's upcoming Customer Service Law and the country's customer-care regulations.

  • Transparent, traceable data handling

    Data Processing Agreements, access logs and full traceability of how every conversation is used.

  • Encryption and access control

    Encryption in transit and at rest, granular access controls and per-client configurable retention.

  • Data minimization and sovereignty

    Option to limit conversation storage and apply data minimization policies on EU-based infrastructure.

Conecta tu asistencia virtual con tu CRM, ERP y centralita

Conectada al stack que ya usa tu equipo

Sin integración, una asistencia virtual atención al cliente solo informa; con integración, ejecuta acciones reales: abrir tickets, agendar citas, consultar pedidos o actualizar registros. Conectamos de forma nativa con tu stack para que cada conversación se convierta en datos accionables en el sistema correcto.
  • HubSpot
  • Salesforce
  • Zendesk
  • Freshdesk
  • Slack
  • Teams
  • Gmail
  • Google Calendar
  • n8n
Explorar los 400+ conectores

CRM

  • HubSpot
  • Pipedrive
  • Salesforce
  • Zoho
  • Microsoft Dynamics

Helpdesk

  • Zendesk
  • Intercom
  • Freshdesk

PBX and voice

  • GuruSup virtual PBX
  • SIP / VoIP
  • WhatsApp Business API

Collaboration

  • Microsoft Teams
  • Slack
  • Google Workspace
  • Notion

Automation

  • Zapier
  • n8n
  • Make

Calendar and scheduling

  • Google Calendar
  • Microsoft 365
  • Calendly

Habla con nuestro equipo y prueba la asistencia virtual con tu propio caso

Preguntas frecuentes

Preguntas frecuentes sobre asistencia virtual de atención al cliente

A customer service virtual assistant is a software system, usually powered by AI, that holds conversations with your customers across channels like phone, WhatsApp, webchat or email and resolves their inquiries or workflows autonomously. With GuruSup, this means AI agents that understand natural language, keep context and execute real actions in your systems — not just return canned answers.

A traditional chatbot follows a decision tree: option 1 → A, option 2 → B. An AI virtual assistant understands what the customer says in natural language, infers intent and replies with judgment. It can also handle voice, not just text, and integrates with your systems to resolve — not just answer.

We combine language models, conversation engines and connectors to your systems. When a customer calls or writes, the assistant identifies intent, fetches the data it needs from your CRM, ERP or database, decides what to do and either replies or executes the action — all in seconds and transparently to the customer.

Our customer service virtual assistants cover voice/telephony, WhatsApp Business, webchat, email and other async channels. The same conversational logic runs across all of them, so the customer gets a coherent experience regardless of channel.

Yes. It's one of the highest-impact use cases. Our virtual assistants handle inbound and outbound calls with natural voice, manage interruptions, handle queues and hand off to a human agent when needed. For many companies, that's the difference between a “toy” virtual assistant and one that truly replaces real phone work.

No — it offloads it. The virtual assistant absorbs recurring, low-value volume (order status, scheduling, FAQs, repetitive workflows) so your human team can focus on conversations that need judgment, empathy or commercial decisions. The typical outcome is a smaller, more motivated team with higher per-agent performance.

When a conversation goes out of scope, the customer asks for a human or a sensitive situation is detected, the assistant routes to the right human agent passing the full context: customer identification, reason for contact and conversation summary. The customer doesn't repeat themselves and the human picks it up with all the info on hand.

It depends on scope: number of channels, use cases, integrations and conversation volume. In general, a virtual assistant pays for itself within months when it replaces repetitive human work, because its cost doesn't scale linearly with volume. In the demo we'll give you a concrete estimate for your case.

Typical projects go live in a few weeks. We start with a high-impact use case, run a controlled pilot and, once validated, expand to more channels and use cases. It's not a months-long project and doesn't require a dedicated internal tech team.

Yes. We integrate with the main CRMs, ERPs, helpdesks and PBXs in the market, and we have connectors and APIs for custom systems. Without integrations, the virtual assistant only answers; with integrations, it executes real actions (opening tickets, scheduling, checking orders, updating records).

Yes. Our customer service with virtual assistant is designed to comply with GDPR from day one: Data Processing Agreements, encryption, access control, configurable retention and the option to minimize conversation storage according to your policies.

We work with EU-based infrastructure and allow per-client retention and minimization policies. If your organization has specific data sovereignty requirements, we address them in the design phase before deployment.

The metrics our clients track most are automation rate (queries resolved without humans), average response time, first contact resolution, cost per contact, CSAT and missed call volume. The virtual assistant moves all six at once.

We have configurable fallback policies: rephrasing, asking for more info or escalating to a human with full context. We never trap the customer in a loop: if the assistant can't resolve, there's always a clean exit.

Yes. Our customer service virtual assistants can run in multiple languages within the same account and auto-detect the customer's language. This is particularly useful for companies with multi-market presence or international customers.

Any sector with high volume of repetitive conversations. We see the strongest impact in ecommerce, clinics and professional services, SaaS, finance and insurance, and real estate. In all of them, customer service with virtual assistants offloads recurring work from the human team and improves customer experience.

Yes. We run personalized demos with real conversations from your business and, when it makes sense, kick off a scoped pilot to validate impact before scaling.