Brain ROI
Stop paying your AI to go looking.
Every question your team asks Claude or ChatGPT crosses HubSpot, Slack, Notion and the rest. Each crossing costs tokens and seconds. See what the Brain gives back, with your numbers.
The ROI statement
Per year · 220 working days
Tools your AI connects to
HubSpot, Slack, Notion, Linear, Drive… one MCP or connector each.
Everything else is our average: 4.6 questions per person per day, measured on GuruSup's own team.
- Saved per year
- $13,461
- at Claude Sonnet 5 input price
- Fewer tokens per question
- 7.0×
- 75% of questions cross 2+ tools
- Tokens not spent
- 6.7B
- per year, whole team
Tokens per year · same questions, same answers
With one tool, connect it directly. It's cheaper than the Brain. Why
Constants from our benchmark: 63 runs, 7 questions, real company data.
01 · The math
Where do the tokens go?
Connected directly, your AI walks every tool the answer needs. One tool is cheap. Two or more, and it reads everything twice. The Brain answers from one place, so the cost stays flat no matter how many tools the answer touches.
Tokens per question
Answer needs 1 tool
Answer needs 2+ tools
Brain: 17,853 to 21,558 tokens across all 7 questions, always 5 calls.
02 · The honest part
Where the Brain doesn't win.
If a question lives in one tool, go straight to that tool. It's 2× cheaper. The Brain pays off the moment an answer needs a second source, and that's most of the questions that matter.
1 source
Go direct
“How many open deals does Ana have?”
2+ sources
Use the Brain
“Why is the Acme deal stuck, and who promised what?”
03 · Speed
Faster, or just cheaper?
Both, once an answer needs more than one tool. Across a full working session the Brain spends half the tokens in the same time or less.
- 7-question session, tokens
- 1.9× less
- 1.37M vs 2.55M
- 7-question session, time
- 144 s
- vs 152 s direct
04 · What's next
Now make your Brain
even smarter.
Cheaper answers are only half of it. When the Brain finds something nobody wrote down, it asks the person who knows, on Slack, email or a call.
Knowledge gaps
Questions the Brain couldn't answer
This week
What discount did we agree for multi-year renewals?
SalesAnswered by the Head of Sales on SlackWhy did we stop offering the on-premise plan?
ProductAsking the CTO by emailWhat does a new support hire need in week one?
SupportCall booked with the Support lead
Brain ROI · in 5 days
Prove your AI ROI
in 5 days.
Connect your tools. Five days later you see what your team's questions cost today, what they cost through the Brain, and what nobody had written down.
The same measurement, run on GuruSup's own team: 63 runs, 7 real questions.

