Víctor Mollá

Víctor Mollá

CEO & Co-Founder of GuruSup

Víctor Mollá is CEO and Co-Founder of GuruSup, the AI-powered customer support platform. With 10+ years in technology, he has collaborated with Microsoft and led product teams at companies like GuruWalk and Gedesco. He teaches 4 AI courses on Domestika to thousands of students and co-hosts El Test de Turing, a weekly podcast on applied AI for business. His LinkedIn community exceeds 23,000 followers. Víctor is an associated researcher at Narratech (Complutense University of Madrid) and his work focuses on autonomous AI agents, multi-agent systems, and customer support automation.

Articles by Víctor Mollá(158)

Alternativas a Zendesk: señalización con múltiples opciones de plataformas de soporteTools

Zendesk Alternatives 2026: 7 Best Options Compared

The 7 best alternatives to Zendesk in 2026: price comparison, included AI and channels. Discover which fits your company best.

Respuestas rápidas WhatsApp Business: menú de atajos con plantillas predefinidasWhatsApp Business

WhatsApp Business Quick Replies: Templates and Shortcuts [2026]

Learn how to create and use quick replies in WhatsApp Business step by step. Ready-to-copy templates, keyboard shortcuts.

WhatsApp multiagente: hub de enrutamiento distribuyendo conversaciones entre cinco agentesWhatsApp Business

WhatsApp Multi-Agent: Support with Multiple Agents [2026]

Everything about WhatsApp multi-agent: what it is, how it works, and how to set it up. Complete guide updated for 2026 with practical examples.

WhatsApp para empresas: tres versiones desde personal hasta API enterprise con CRMWhatsApp Business

WhatsApp for Business: Complete Guide to All 3 Versions [2026]

Learn everything about WhatsApp for Business: what it is, how it works, and how to set it up. Complete guide updated for 2026 with practical examples.

WhatsApp Cloud API de Meta: infraestructura cloud con endpoints para developers y empresasWhatsApp Business

WhatsApp Cloud API: Complete Meta Guide for Businesses [2026]

Everything about WhatsApp Cloud API: what it is, how it works, and how to set it up. Complete guide updated for 2026 with practical examples.

WhatsApp Business vs API: app básica para autónomos frente a plataforma enterprise con CRM e IAWhatsApp Business

WhatsApp Business vs API: Differences and Which to Choose [2026]

WhatsApp Business App vs WhatsApp Business API: 8 key differences in price, users, automation, and integration. Which to choose for your business.

WhatsApp Business Premium: funciones exclusivas con enlace personalizado y multiagenteWhatsApp Business

WhatsApp Business Premium: What It Is, Pricing & Availability [2026]

Learn everything about WhatsApp Business Premium: what it is, how it works, and how to set it up. Complete guide updated for 2026 with practical examples.

Plataforma WhatsApp Business: tres niveles desde app básica hasta ecosistema enterpriseWhatsApp Business

WhatsApp Business Platform: What It Is and What It's For [2026]

Learn what the WhatsApp Business Platform is, how it works, what sets it apart from the free app, and how to set it up step by step. Updated guide for 2026.

WhatsApp Business API conectada con CRM, chatbots, agentes IA y analítica empresarialWhatsApp Business

WhatsApp Business API: What It Is, How It Works, and Pricing [2026 Guide]

Complete guide to WhatsApp Business API: what it is, how to configure it, pricing, providers, and how to integrate AI agents. Everything for businesses in 2026.

Envío masivo WhatsApp Business: mensaje plantilla enviado a múltiples destinatariosWhatsApp Business

WhatsApp Bulk Messaging: How to Do It Legally [2026]

Learn everything about WhatsApp bulk messaging: what it is, how it works, and how to set it up legally. Complete guide updated in 2026 with practical examples.

Lista de difusión WhatsApp: envío individual desde una lista de contactos seleccionadosWhatsApp Business

WhatsApp Broadcast List: Complete Guide and Tips [2026]

Everything about WhatsApp broadcast lists: what they are, how they work, and how to set them up. Complete guide updated for 2026 with practical examples.

Mensaje de ausencia WhatsApp Business: respuesta automática fuera de horario con programaciónWhatsApp Business

WhatsApp Business Away Message: Examples and Setup [2026]

Learn how to set up the away message in WhatsApp Business step by step. Examples by industry, ready-to-copy templates, and best practices for 2026.