WhatsApp Templates for Real Estate
Ready-to-use WhatsApp templates for real estate agents — property listings, viewing confirmations, follow-ups, and more.
Welcome
Hi {{name}} 👋 I'm {{agent_name}} from {{agency}}. Thanks for reaching out! I'd love to help you find your perfect property. Could you tell me a bit about what you're looking for — type, location, and budget?
New Listing
🏠 New listing alert! I just added a property that matches your search: 📍 {{address}} 🛏 {{bedrooms}} bed | 🛁 {{bathrooms}} bath | 📐 {{sqm}} m² 💰 {{price}} Want to schedule a viewing? Reply YES and I'll find a time that works for you.
Viewing Confirmation
✅ Your property viewing is confirmed! 📍 {{address}} 📅 {{date}} at {{time}} 👤 Agent: {{agent_name}} I'll meet you at the entrance. Any questions before then? Don't hesitate to message me!
Viewing Reminder
⏰ Reminder: your property viewing is tomorrow! 📍 {{address}} 🕐 {{time}} Need to reschedule? Let me know and I'll sort it out. See you tomorrow! 😊
Post-Viewing Follow-up
Hi {{name}}! Hope you enjoyed the viewing at {{address}} today 🏠 What did you think? I'm happy to answer any questions or arrange a second visit. Your feedback helps me find you even better options!
Offer Follow-up
Hi {{name}} 👋 Just checking in on your interest in {{address}}. The seller is still considering offers. This is a great moment to move forward if you're interested — shall we discuss the next steps?
Price Drop Alert
🔔 Price drop alert on a property you viewed! 📍 {{address}} 💰 ~~{{old_price}}~~ → {{new_price}} (saving {{savings}}) This won't last long. Want to make an offer? Reply and I'll guide you through the process.
Document Request
Hi {{name}} 👋 To move forward with your offer on {{address}}, I need a few documents: ✅ ID copy ✅ Proof of income (last 3 payslips) ✅ Bank pre-approval (if applicable) You can send them here or via email to {{email}}. Any questions, just ask!
Re-engagement
Hi {{name}}! It's been a while since we last spoke about your property search 🏠 The market has changed — there are some great new options in {{area}} within your budget. Fancy taking a look? No commitment needed.
Sale Closed
🎉 Congratulations {{name}}! The sale of {{address}} is now complete. Welcome to your new home! If you know anyone looking to buy or sell, I'd love an introduction. Thank you for trusting me with this important step 🏠
Frequently asked questions
Can I use these templates with WhatsApp Business?
Yes. Templates marked as utility or marketing are compatible with the WhatsApp Business API. Conversational templates (responding to customer-initiated messages) do not require pre-approval.
What are the {{name}} variables in the templates?
Double-brace variables are dynamic fields you replace with real customer data — name, date, order number, etc. — for each message you send.
Do I need the WhatsApp API to use these templates?
For proactive messages (reminders, confirmations, promotions) you need the WhatsApp Business API. To respond to customers who message you first, the WhatsApp Business App is sufficient.
