Insights, guides and news about conversational automation and AI agents.
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10:30 ✓✓Step-by-step guide to connect WhatsApp Business with GuruSup and automate your conversations with AI.
WhatsApp Business App vs WhatsApp Business API: 8 key differences in price, users, automation, and integration. Which to choose for your business.
What is a contact center, how it differs from a call center, its main functions and why it's essential for modern customer service.
![Customer Success Metrics: Essential KPIs to Measure Customer Success [2026]](/_next/image?url=https%3A%2F%2Fres.cloudinary.com%2Fdhqzl4gpk%2Fimage%2Fupload%2Fv1771362313%2Ffeatured_metricas_customer_success_5e256fe54c.jpg&w=3840&q=75)
The 6 essential customer success metrics: NPS, CSAT, Churn Rate, NRR, Health Score and Time to Value. Formulas, benchmarks and how to create a CS dashboard.
Comparison of the 8 best free chatbots for businesses in 2026: Tidio, Botpress, ManyChat, HubSpot and more. Features, limits and when to upgrade to paid.
The 7 best alternatives to Zendesk in 2026: price comparison, included AI and channels. Discover which fits your company best.
DeepSeek vs ChatGPT comparison in 2026: models, pricing, privacy, reasoning and code. Discover which to choose based on your use case and risks for European companies.
How AI is transforming contact centers: AI agents, predictive analytics, voice bots and the augmented agent model. 2026 Guide.
Comparison of the 6 best LLMs for customer service chatbots in 2026: GPT-4o mini, Claude 3.5 Sonnet, Gemini 1.5 Flash, Llama 3.1, Mistral Large and Command R+.
Customer experience vs customer success: 8 key differences in scope, metrics, approach and structure. Comparison table and how they complement each other in your company.