The Problem
Complaints in travel range from missed pickups to experiences that didn't match the description. Each scenario requires a different resolution path, yet most teams apply a one-size-fits-all response that frustrates customers and escalates costs.
How GuruSup Solves It
GuruSup deploys specialized AI agents for each complaint category. A no-show complaint triggers a different protocol than a quality issue or a billing discrepancy — each with its own escalation rules, compensation policies, and follow-up sequences.
How It Works
Complaint received & classified
The AI identifies the complaint type — no-show, quality issue, billing error, safety concern — and routes it to the right specialized agent.
Protocol-driven resolution
The specialized agent follows your defined playbook: gathers evidence, offers the appropriate remedy, and applies compensation if the policy allows it.
Follow-up & close
After resolution, the agent follows up to confirm satisfaction, logs the case for analytics, and escalates to a human only when necessary.
Key Capabilities
Category-specific protocols
Each complaint type has its own resolution workflow, compensation limits, and escalation triggers — fully configurable.
Evidence collection
The agent requests photos, booking references, or timestamps to build a complete case file before resolving.
Automatic compensation
Issue refunds, vouchers, or rebookings within pre-approved limits — no manager approval needed for standard cases.
Sentiment-aware escalation
Detects high-frustration language and fast-tracks critical complaints to a senior team member instantly.
Numbers that speak for themselves
Real data from 800+ agents in production across 15 industries.
Book a demoAutonomous resolution rate
Channels unified
Agents in production
Voice agent latency
