GuruSup + Klaviyo — E-commerce Campaigns
Support-Driven E-commerce Flows with Klaviyo
Combine Klaviyo's e-commerce marketing power with GuruSup's support data. Trigger email and SMS flows based on support outcomes — happy customers get review requests, frustrated customers get win-back offers, and everyone gets the right message at the right time.
Key benefits
Support-Aware Flows
Suppress marketing emails for customers with open tickets. When a ticket resolves positively, trigger a review request. When it resolves negatively, trigger a win-back campaign.
Segment by Support History
Create Klaviyo segments based on support data — frequent returners, VIP customers, churn risks, or brand advocates. Send targeted campaigns based on the full customer picture.
Revenue Recovery
When support issues cause abandoned carts or cancelled orders, Klaviyo sends targeted recovery emails with resolution confirmation and incentives to complete the purchase.
Frequently asked questions
How does GuruSup data appear in Klaviyo profiles?
GuruSup sends events and profile properties to Klaviyo — ticket count, last support topic, CSAT score, and churn risk level. Use these as flow triggers or segment conditions.
Can I suppress Klaviyo emails during active support?
Yes. When a customer has an open ticket in GuruSup, their Klaviyo profile is flagged to suppress promotional emails. Once the ticket resolves, normal email cadence resumes.
Does this work with Klaviyo SMS flows?
Yes. All GuruSup events and profile properties work with both Klaviyo email and SMS flows. You can trigger SMS messages for urgent support updates or time-sensitive offers.
